A range of courses has been developed to equip participants with the necessary skills to implement a range of online marketing activity to help their company be noticed online.
Overall aim of the digital marketing courses:
To help marketing staff, managers and business owners with the practical skills needed in order that their website and brand will be more noticed online and in the social media world.
Delegates will gain knowledge of the methods around search engine optimisation, how to develop strong content on a website and deliver social messages to increase engagement online.
Digital marketing training can be delivered on a ‘one on one’ basis in the form of coaching and mentoring, or a traditional classroom based course with delegates using computers to practice the lessons learned as relevant to increase the levels of understanding.
Digital Marketing to get you noticed online:
All courses have been designed to provide delegates with practical support, processes and tools they can adopt in the workplace to help achieve their digital marketing goals.
They have been developed using current best practice around issues such as Google search engine optimisation techniques.
Digital Marketing courses include:
- Writing effective content for the web
- Google Analytics
- Social Media Marketing
- Successful SEO – an introduction
- Advanced SEO
- Pay per click advertising – Developing a successful campaign
- E-mail marketing for success
Each course lasts 1 day
The course was relevant, motivational, useful and proactive.